Common mistake someone makes at the start of their fitness journeyTalk about what most people think they need to do to get in shape versus what actually matters in the first few weeks. One small habit that changed everything for yourself or your clientsShare a simple habit you focus on that consistently leads to better […]
If your Instagram stories feel random, you are leaving trust and sales on the table. Your stories should follow a weekly structure, not just whatever comes to mind. Here is a weekly plan to follow.. Monday: AuthorityTeach something useful.Break a common fitness myth.Explain why clients struggle.Show how you assess or programme training. The goal is […]
SAVE THIS IN YOUR NOTES: Monday: Educational Reel – Cover one common fat loss mistake, why workouts are not delivering results, or a simple nutrition principle. Teach one clear point to show yourself as knowledgeable and build. Tuesday: Workout Reel – Demonstrate one exercise, a short workout, or a form tip. Add text or a […]
When it comes to growing on social media, video content is key. On Instagram, reels are prioritised over photos and standard posts because they keep people watching for longer. Higher watch time signals to the app that users are engaged, so the content is pushed out to more people. The same principle applies to TikTok. […]
Using LinkedIn as a personal trainer can be one of the most effective ways to grow your business and attract high-quality clients. While many trainers focus their efforts on platforms such as Instagram or TikTok, LinkedIn offers access to an entirely different audience: busy professionals who value their time, understand the importance of investing in […]
Producing content is a huge part of what we do! Over the last couple of years, we’ve seen firsthand how producing content regularly can completely change the pace of growth. When we started posting consistently, sharing insights, showcasing our success stories, and lessons learned, something interesting happened: Our audience grew faster than ever Our brand […]
In 2025, if you’re a personal trainer and you’re not showing up online, you’re invisible. And if potential clients can’t see you, learn from you, or connect with you, they’ll train with someone who does show up. So how do you stay consistent with social media and start gaining momentum on their.. plan your filming […]
This year I made a commitment to growing my social media on all platforms. I went from 10k followers on instagram and 600 followers on TikTok to 55.5k on instagram, 40.8k on TikTok, and also set up a Facebook page a few months back which now has 12k followers. How did I do it? What’s […]
As a Personal Trainer, standing out isn’t just about looking good, it’s about building trust with those in your network by providing value to your audience. Share Educational Content Don’t just post workouts, explain in more detail why doing these workouts are going to benefit people, include alternatives and dig deep into why people should […]
